Welcome to FeedSync
FeedSync connects your real estate software to your websites. It takes the property feed your agency software already produces, turns it into clean, up‑to‑date listings, and keeps every connected website and integration in sync — automatically.
What FeedSync does
- Ingests your feed from REAXML or Rockend, delivered by FTP, file drop ("Portal Push"), or a direct API upload.
- Builds a single source of truth — every property becomes a normalised listing with a consistent status, address, price, features, agents, and media.
- Pushes changes to your sites in real time. When a listing is added, updated, sold, or withdrawn, your connected WordPress sites and webhooks are notified.
- Serves your data over an API so you (or your developers) can read listings, agents, media, and stats, and capture leads.
Core concepts
| Term | What it means |
|---|---|
| Agency | Your account — owns your feeds, listings, sites, and team. |
| Feed | A connection to one data source (a provider + how the data arrives). |
| Provider | The software/format behind a feed (e.g. My Desktop using REAXML). |
| Listing | A single property, normalised from your feed. |
| Site | A connected destination — typically a WordPress website. |
| Webhook | An HTTP callback that notifies an external system when listings change. |
Where to start
- New here? Follow the Quick Start.
- Connecting a website? See WordPress.
- Building an integration? Jump to the API Reference.